3rd September 2013
Six of the best creative commercials
Title of film: Dodge, 100 Easy Steps directed by Keith Schofield
It's this week's showcase of the cleverest, wittiest, sharpest ads in the world - darkside, hamsters and moustachioed babies

View in Related Content this week’s line-up:

Dodge, 100 Easy Steps directed by Keith Schofield, Caviar

Radio 2’s Darkside Teaser directed by Darren Dubicki, Aardman

Audi RS6 Avant, directed by Jonathan Glazer, Academy Films

Samsung, Baby Chase directed by James Rouse and Ed Robinson, The Viral Factory

Heinz, Little Brother directed by Benito Montorio, Blink

Kia Hamster, Lady Gaga Applause directed by Colin Jeffery


Dodge, 100 Easy Steps

Creative Directors Aaron Allen / Michael Tabtabai / Kevin Jones
Copywriter Justine Armour / Matt Rivitz
Art Director Matt Moore / Gianmaria Schonlieb / Tyler Magnusson
Producer Erika Madison
Account Team Lani Reichenbach / Cheryl Markley / Jourdan Merkow
Executive Creative Directors Susan Hoffman / Joe Staples
Agency Ex Producer Ben Grylewicz
Production Company Caviar
Director Keith Schofield
Executive Producer Jasper Thomlinson / Michael Sagol
Line Producer Eric Escott
DoP Jeff Cutter
Editorial Company JOINT
Editor Tommy Harden
Post Producer Ryan Shanholtzer
Post Executive Producer Patty Brebner
Assistant Editor Steve Sprinkel
VFX Company Method Studios
Lead Flame Artist Claus Hansen
Flame Artist Assist Sergio Crego
VFX Producer Ananda Reavis
Music+Sound JOINT
Sound Designer Tommy Harden
Song “Atlas” by Battles


Radio 2’s Darkside Teaser

Director:                                                                    Darren Dubicki

Executive Producer:                                           Heather Wright

Producer:                                                              Helen Argo

Production Assistant                                  Danny Gallagher

Production Co-ordinator:                           Louise Johnson


Audi RS6 Avant

Agency: BBH, London
Creative Team: Simon Pearse, Emmanuel Saint M’Leux
Creative Directors: Matt Doman, Ian Heartfield
Executive Producer: Ruben Mercadal
Production Company: Academy

Director: Jonathan Glazer

Producer: Simon Cooper

Production Manager: Bugs Hartley
Director of Photography: Barry Ackroyd
Visual Effects, Online: MPC, London
Telecine: John Claude, Dirty Looks, London
Editing: Paul Watts, The Quarry
Sound Mix, Design: Ed Downham, Johnnie Burn, Wave
Music: Peter Raeburn, Soundtree

Samsung, Cute Baby VS Motion Sync Vacuum Cleaner

Agency: The Viral Factory

Creative: Jason Glover, Dominic Glover, Gary Crockett

Production Company: The Viral Factory

Directors: James Rouse and Ed Robinson

Producer: Jon Stopp

Editor: Art Jones

Edit House: Work Post

Grade: James Tillett @ MPC London

SFX & Online: David Cox

Post Production: David Cox TV

Music: Tristin Norwell


Heinz, Little Brother

Director: Benito Montorio


Kia Hamster, Lady Gaga Applause

Agency: David&Goliath

Chief Creative Officer: David Angelo

Executive Creative Director: Colin Jeffery

Creatives: Gary DuToit, Eron Broughto, Greg Buri, Basil Cowieson, Kriss Grove

Production Company: @radical.media

Director: Colin Jeffery

Executive Producer: Frank Scherma

Producer: Kathy Rhodes

Director of Photography: Toby Irwin

Special EFX: Legacy Effects

Editorial: Rock Paper Scissors

Editor: Angus Wall

Post Production: MPC

VFX Supervisor/ 3-D Lead: Andy Boyd

Compositing Supervisor: Jake Montgomery

Animation Lead: Stew Burris