On The Cusp, Longlist - Short Film

Coco Beat or The Limiteless Value of Snacks

Paco Raterta

Pulse Films

Paco’s surreal short film, Coco Beat or The Limitless Value of Snacks, commissioned by San Miguel, charts the dream-like and at times nightmarish journey of a woman trying to retrieve a magical sandwich stolen by a mysterious suited man. Grindhouse in aesthetic, a chase ensues culminating in an Exorcist-esque showdown on a lane of an abandoned bowling alley.

Paco Raterta grew up in a small fisherman town in the Philippines, won a scholarship at the International Academy of Film and Television in Cebu, after which he followed a career in editing, working on commercials for top level brands such as Pepsi, Coca-Cola and Samsung. Paco moved on to directing as he started out a longstanding relationship with renowned artist David Choe, with whom he is currently working on an experimental ongoing project that mixes art, filmmaking and music.