Margo Mars Founder
Lief

Margo Mars is the founder and CEO of Lief, the award-winning creative content studio that has redefined authentic storytelling in advertising. With over 20 years of industry experience, Mars has transformed her career-long ambition into a powerhouse platform that champions boundary-pushing artistry from uniquely diverse voices while delivering strategic excellence for global brands. Her acclaimed work spans award-winning documentaries with Oscar-nominee Laura Checkoway, culture-defining campaigns like Chanel’s JELLYWOLF with Alma Har’el, Nike’s pioneering Saudi Arabia launch with WADJDA director Haifaa Al Mansour, and Essity TENA’s £1 million Channel 4 Diversity Award-winning film THE LAST LONELY MENOPAUSE. With accolades including Cannes Lions Grand Prix, D&AD, British Arrows, and Webby Awards, Mars has established herself as an industry thought leader dedicated to adding a playful twist and inventive spirit to create space for creativity in brand storytelling that resonates globally.