MLA, The Happiness List By Dave Wood

Good Oil director Dave Wood has a knack for turning national identity into controlled chaos, and The Happiness List might be his most knowingly Aussie flex yet. Prompted by Australia slipping out of the world’s Top 10 happiest countries, Meat & Livestock Australia reframes the “crisis” as a punchline - sending Lambassador Sam Kekovich and a doomed group of auditors to quantify the unquantifiable. The takeaway lands clean: happiness isn’t a ranking, it’s a shared barbecue, preferably with lamb cutlets.