Saatchi's New Creators Showcase celebrates the power and beauty behind the creative partnerships that shape our industry – and honours the unique, unfiltered, and sometimes messy relationships that spark ideas and drive progress.
The showcase screened in Cannes spans short films, music videos, ads and animation, from emerging voices representing the next wave of global storytelling talent.
The 2025 New Creators are:
Louise De Nexon
Shona Heath
Billy King
Above Ground
Jonny Look
Saman Aminzadeh
Luna Carmoon
Lea Thurner
Lauren Maya Davis
Tanner K Williams
Caleb Femi
David McShane
Louise De Nexon: Antimony
Louise de Nexon is a director based in New York City. Born in Paris, she moved to New York when she was 13. Growing up between two culturally rich cities gave her the urge to tell meaningful and culturally ingrained stories, as well as develop her eye for powerful aesthetics.
Shona Heath: Eye Ear You
Shona is the production designer who won an Oscar for Poor Things. She has also created some of the most memorable fashion photography from the past two decades. Her style is confident and playful. She experiments with the use of materials and always with a feminine approach. She draws inspiration from the people and the art around her, stretching and distorting motifs from the natural world to create her unique landscapes. Often taking a humorous approach to everyday domestic life or the concept of luxury, her work is characterised by a lightness and sense of fun that she is renowned for.
AboveGround: Sincerely, Sha Hef
AboveGround is a Lithuanian-born, London-based director and photographer known for his music videos and experimental documentaries. With over a decade of experience, he explores music and underground culture across multiple media. Shooting mainly on film, he blends the staged with the unpredictable.
Billy King: Cutlery - AntsLive
Regally named, Derbyshire-raised Cannes Lions-winning director. Witty and unorthodox concepts bolstered by serious storytelling and craft. A clever creative who knows how to make things happen. Bold writing. Contemporary aesthetic. Timeless palette. A youthful spirit with a mature approach. Daring ideas, deftly executed. Also loves a hug.
Jonny Look – Write a Song About Heartache
Jonny Look is a Los Angeles-based director and writer, originally hailing from Cleveland, Ohio. His work fearlessly explores absurd and unconventional ideas, which makes it incredibly special. In addition to creating short films, such as Write A Song About Heartache and Getting In A Van Again, Jonny Look also produces music videos, having directed videos for The Fruit Bats, Cloud Nothings, and many more. He has an innate ability to make things that have never been seen before, in a captivating and twisted way, while keeping a sense of whimsy and humour.
