1st April 2019
Six of the best creative commercials – Part 1

Hornbach, The Smell of Spring directed by Sam Hibbard, Anorak Berlin / Somesuch

Reebok, Storm the Court directed by Tom Noakes, Prettybird

Audi, A Pleasure To Follow directed by Sam Brown, Rogue Films

Fluvius, Junction directed by Wolfberg, Hamlet

Michelob, Call From Nature directed by Ian Pons Jewell, Academy

Apple Watch Series 4, Flight directed by Jonathan Glazer, Academy


Hornbach, The Smell of Spring

Director Sam Hibbard
Producer Felix Knabel
Production company: Anorak Berlin / Somesuch

Reebok, Storm the Court
Director: Tom Noakes
Prod Co: Prettybird

Audi, A Pleasure To Follow
Agency: BBH London
Director: Sam Brown
Production Company: Rogue Films
Dop: Alex Barber
Editor: Paul Hardcastle, Trim
Post Production: The Mill
Sound: String and Tins

Fluvius, Junction

Director: Wolfberg
Client: Fluvius
Production company: Hamlet
Agency BBDO Belgium

Michelob, Call From Nature
Director: Ian Pons Jewell
DOP: Marc Gomez
Movement Choreographer: Charlie Mayhew
Prod Co: RESET
Producer: Megan More
EP: Deannie O’Neil
AD: Bobby Phillips
Art Director: Natalia Grosso
Stylist: Sol Montalvo
Make Up: Mercedes Errázuriz
Edit: Tobias Suhm
Composer: Ali Helnwein
Sound: Will Cohen & Jim Stewart @ String & Tins
Local Production: Labhouse
Local Producer: Nicolas Abelovich
Agency: FCB Chicago
ECD: Sam Luchini
Copywriter: Mike Norgard
Chief Creative Officer: Liz Taylor
Senior Art Director: Rodolfo Fernandes
Group EP: Joe Tipre
EVP, Production: Kerry Hill

Apple, Flight
Agency: Apple
Production: Academy / Reset
Director: Jonathan Glazer
Producer:Charlotte Woodhead
Cinematography: Daniel Landin
Production Design: Chris Oddy
Editor: Paul Watts @ The Quarry
VFX: Mikros
Sound Design – Wave