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17th March 2014
Loud Like Love
Title of film: Placebo, Loud Like Love
Director: Saman Kesh
Production Company: 890 Productions, Skunk
Saman Kesh’s sexy poolside saga for Brit band Placebo continues the intrigue of mishaps narrated by Bret Easton Ellis

Saman Kesh’s latest promo for Placebo, Loud Like Love, echoes his earlier Too Many Friends film that the Stink director created for the Brit band last year (see in Related Content).

The video again features the voice of American Psycho author Bret Easton Ellis who reveals another unfortunate sequence of events – this time at a sexy swinger’s 1960s pool party. While abundant explanations are offered by Ellis at the end of the saga, an open-ended answer also allows the audience to deduce its own answers to the sexy poolside saga.

The promo was shot on location in Granada Hills, CA with the Phantom Flex camera to capture the slow-motion footage of the brief, but intense, five-second event.

We catch up with director on his latest project:

How did this video come about – it’s a sequel to the Too Many Friends video, did the idea to do another one come from the band?

The band and I always had the notion of a tryptic trilogy that dealt with social interactions across three times.

Is it difficult to do another video around the same theme? How do you keep the ideas fresh?

Too Many Friends was about the isolationist future we could possibly live in. In Loud Like Love, we show a time that was almost the exact opposite. In the late 60’s, it was a time of sexual revolution and almost “too much” interaction. 

To keep the idea fresh from TMF, it was essentially about focusing deeper into our main characters and their relations to one another. On top of that, we wanted the feel of the video to be more invitational, poppy and overall “fun”, which would make sense with the time period.

How was it to work with Bret Easton Ellis again?

Bret is a champ. He has become the voice of these videos, and there isn’t a better person to really put the cherry on top our cake. The process was essentially like working with an actor, and Bret embodied the “unreliable narrator” with flying psychedelic colors!

What else are you working on at the moment?

I’m finishing up a spot I shot in India, and gearing up for a music video that may land us in an exotic country. I also have a couple of narrative offences brewing as well.

Placebo, Loud Like Love Director:   Saman Kesh Production Company: 890 Productions - in association with Skunk EP: Matt Factor Producer: Jason Colon Video Commissioner: John Moule DP: Isaac Bauman Production Design: Jason Kisvarday Editor: Mandy Brown VFX Supervisor: Chad Goei Phantom Tech: Nick Savander Art Director: Kelsi Ephraim Set Decorator: Ali Rubinfeld Set Decorator: Madelyn Kime Sound: John Rampey Colorist: Derek Hansen Narrator: Bret Easton Ellis   Placebo, Too Many Friends Written & Directed by: Saman Kesh / @ghibli303 Narrated by: Bret Easton Ellis / @BretEastonEllis Co-Writer: Nate Eggert Producer: Sarah Park Cinematographer: Isaac Bauman Art Director: Jason Kisvarday Wardrobe: Michelle Thompson Editors: Mandy Brown & Saman Kesh Makeup: Karina Moore Graphics: Sean Chang Visual FX: Chad Goei (Glow Gun) Colorist: Derek Hansen (MPC) Assistant Director: Howard Butler Executive Producer: Ross Levine Additional Graphics: Mindy Benner Commissioner: John Moule Rep: Joceline Gabriel Label: Universal Music Group 1st AC: Erin Douglas 2nd AC: Rachel Fox Phantom Tech: Drew Lauer Set Decorator: Kelsi Ephraim Set Dresser: Ali Rubinfeld Wardrobe Asst: Mikes Gamms, Eryn Branch Makeup Asst: Celeste Antione Band Stylist: Corban Poorboy Stylist Asst: Caroline MacAllister Band Groomer: Candice Birns Band Makeup Asst: Bethany McCarty