Flying High, Longlist - Commercial

Nike, You Can't Stop Us: Victory Swim

Sara Dunlop

Rattling Stick

This instalment of Nike’s ‘You Can’t Stop Us’ campaign for the Middle East celebrates the freedom we find in the water. Placing Muslim women at the centre, inclusivity is the driving force. It’s an inspirational exploration of the wildness and escapism so many find in the water. We feel the athletes' contagious energy and sense of freedom, and their collective strength in boundaries being broken and obstacles overcome.

Writer/Director Dunlop is one of the industry’s most gifted storytellers and a highlight of Campaign’s annual top ten Directors. With a particular affinity for cinematic realism, her work is richly detailed, layered with authenticity, beauty and often intrigue. Breaking down stereotypes since when she was one of only 3 percent of female directors in the industry, today Sara is the UK ambassador for Free The Work, choosing timely, empowering work such as Nike Victory Swim and The RAF’s No Time For Clichés. Her commercials work has been recognised by Cannes Lions, British Arrows, D&AD, Creative Circle and LIA. She is currently in development writing several scripted feature properties dealing with various themes around identity from coming-of-age to a futuristic, teenage girl gang.