Written and Directed by Ross Allen, this film started as a personal thank you to healthcare workers and grew into a nationwide production. From concept to completion, it took two weeks and didn’t cost a penny. Twenty four filmmakers from across Canada donated their time and talent to create a ‘love letter’ to healthcare workers. The film has been gifted to fundraising charity CanadaHelps. It is being used as the flagpole marketing campaign for their “COVID-19 healthcare and hospital fund”, supported by Gore Mutual. This production has raised over $2m for our healthcare workers across Canada. Every shoot was conducted within local government guidelines. Each cinematographer shot solo and only filmed those they were isolating with in order to maintain social distancing rules. Sixteen Cinematographers from across Canada filmed their cities empty. Director, Ross Allen, communicated with the crew from concept to post-production through video conferencing. Everyone involved in the project volunteered their time, skills, and equipment in order to help spread the message of thanks and support to our healthcare workers.
Ross Allen is a film and commercial director. With over a decade ascending the agency ranks, Ross crossed the threshold to become a full-time director in 2018. Ross’s approach merges the truth of documentary with conceptually driven and emotive imagery, making his work personal and human. Ross’s approach merges the truth of documentary with conceptually driven and emotive imagery, making his work personal and human. Ross finds authenticity and emotion in every story he tells. Intertwining rich narrative layers, finding unique angles and dynamic movement, he often uses the camera as an extension of the character. Ross creates truth in every frame, humanity in every performance, raw emotion in every scene, and rhythm in every edit. His unique approach is adapted across all genres, durations, and subjects.