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Break the Pattern

Natanael Ericsson


Swedish director Natanael Ericsson began his journey to directing by making skateboard films and music videos with friends in his hometown of Piteå. In 2015, at the then-newly-founded new—land, Natanael started working as a Director’s Assistant for the full roster of directors, supporting global campaigns for companies such as Volvo, H&M and Mercedes-Benz. In 2017, Natanael began to direct himself, getting off to a strong start with films for Bris, SEB, Adidas, Volvo, Telia and more. In February of 2020 he premiered his first short documentary, ”Ali & Nina", at the Göteborg Film Festival. Recent clients have included Volvo, H&M and Telia.