Questioning the practice of creating and how the human mind attaches ideas, rules, regulations and outside influences to creativity as it develops from its infancy. Femi, you’re the dream collaborator, friend and soul. Thank you for your genius mind. This piece is about reminding you to connect with that inner child, explore, be curious, mess up and of course remember to PLAY.

Fenn O’Meally is an award winning filmmaker, journalist and resident at BBC1Xtra. With authenticity at the core of her work, she combines genuine storytelling with the worlds of social justice, creative culture and fashion. She has directed films for some of the world’s leading brands including; Apple, Paul Smith, Nike, Chanel and Prada among many others, and music videos for some of London’s most exciting new artists. Through her confident charm and accommodating approach, Fenn has also interviewed a wide range of notable names both in front of and behind the camera, from Kim Jones and Stormzy to Jaquel Knight and Dev Hynes. Her work is fueled by her curiosity, love of music and photography and furthered by her personable nature and desire to share honest anecdotes of life. In addition to being selected for the class of Young Guns 18 and winning a YDA for her music video “Us in Major” for JNR Williams, Fenn was most recently named the Ad Age Creativity Awards 2021 Director to Watch. She is fast emerging as a standout talent, bringing a fresh and original voice to the world of film and advertising.