Manifesto

Keyvan Nourian / Pierrick Selva

Studio River

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This year River was proud to partner with Motion Plus Design festival in Paris. On this occasion, we created a short video to present our works. But rather than offering yet another showreel based on client references, we preferred to produce a unique film built around storytelling and personal artistic experiments. We wrote a short video format, cut out like a showreel in terms of rhythm and form, but composed of shots exclusively developed for the occasion. Each shot follows a different artistic direction to illustrate the versatile visual approach of the agency. The idea was to create a more authentic format than the mere showreel, with a pinch of humor that characterizes us, but also to make fun of ourselves as well as of the assumptions and the clichés in our professional field.

RIVER is a Paris based multidisciplinary studio founded by the duo of directors Pierrick Selva and Keyvan Nourian. Whether it’s a commercial or a short film, the River team of talented designers, illustrators and animators embrace every aspect of the creative and productive process dedicating the utmost attention to detail. Their work navigates a variety of techniques and styles of 3D&2D animation & live action. True image fiends, they love to manufacture custom films focusing on products, brands, or ideas while constantly experimenting and researching innovative techniques and visual solutions.