Elsa Rakotoson

Founder & EP


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Elsa Rakotoson started off working for fashion and photography magazines in Paris & London. Passionate about photography, music and film, she joined the world of audio-visual production and advertising, earning her stripes at Bandits. Elsa founded her own production company FRENZY Paris in 2009.

FRENZY represents and develops a roster of multidisciplinary talents, directors, photographers, art directors and digital natives from all over the world whose creative talents express themselves in the field of comedy, visual narrative, luxury and music videos.

Talent scouts, creatives and production company at once, FRENZY’s upper and foremost goal is to develop and create compelling ideas into inventive and visionary projects.

Frenzy mantra:
We are CREATIVES/storytellers/image makers
We represent TALENTS/directors/photographers/art directors
We produce IDEAS/films/prints/digital contents
We are FRENCH/worldwide

I was born in…

I now live in…
Paris! I’m an absolute Parisian haha

I’m listening to…
Nas Illmatic’s album. Classic!

American Honey. I have lots of movies to catch up on since I had my daughter

James Baldwin, The Cross of Redemption

Dreaming of …
Sainte-Marie, a paradise island northeast of Madagascar, my country of origin.