Andrew Swepson

Executive Producer / Founder

Northforge / Menagerie PR

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I started my career in 1994 as a researcher at Campaign magazine. A chance encounter with Polly Sawdon, the infamous General Manager of The Mill, led me down an unexpected but exciting path. In 1996, I found myself working in their tape library, a shift that introduced me to the world of post-production and ignited my passion for advertising and its craft.

Eager to grow within the industry, I joined Complete Video in 1999 and, at just 27, was appointed Managing Director. It was a daunting role for someone so young, but I was fortunate to be mentored by the late, great Andrew Christie. My career continued at Golden Square Post, followed by a role as Executive Producer at Crossroads Films.

My love for post-production remained strong, leading me to Absolute Post in 2009 as Sales and Marketing Director, and later, Director of Client Services at UNIT. In 2012, I took a leap of faith and founded Menagerie PR, bringing together my experience to offer a unique, freelance PR and representation service—an approach inspired by the US model I encountered in New York.

Since then, I’ve helped dozens of companies elevate their visibility, attract talent, and drive new business. More recently, I’ve also taken on the role of Executive Producer at Northforge, a specialist animation studio based in Leeds.