Director's Works

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Swatch SCUBAQUA, Pipe Dream / Magic Carpet / Little Shop of Jellies Grajper
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WEBSITE @grajper @friend_london

Grajper serves up a visual feast in all his work; a space of nightmares and dreams, futuristic visions and parodies of reality. His work fuses contemporary storytelling with multimedia art, pushing experimental, innovative forms through an uncompromising artistic vision. Alongside his recent Swatch campaign, he’s created for clients such as Coca-Cola, H&M, Huawei, Nescafe, and Zalando. An award-winning, UK-MVA nominated music video director, he’s collaborated with Maria Peszek, Maverick Sabre, The Last Dinner Party, Taco Hemingway and won the 2020 Camerimage Music Video award for Bass Astral x Igo.

“Honestly, this was one of the wildest experiences I’ve had as a director. The water changes everything - light doesn’t behave the way you expect, colors fall off fast, and every little movement looks twice as dramatic. It was beautiful, but also a constant fight to keep control. Long hours submerged, heavy gear, and trying to direct a team that’s half underwater and half above. But those challenges ended up being the magic. Once we locked into a rhythm, the footage had this dreamy, floating quality that you just can’t fake.”

Award: Shortlist - Commercial, Longlist - Commercial